The European Historic Thermal Towns Association will be present in two halls at the ITB Berlin in March.
The ITB Berlin is the world’s leading travel trade show and will take place from 6 to 10 March this year. More than 8,900 exhibitors from all over the world present their countries, regions, cities and touristic products.
EHTTA has a stand in the HTI Medical Pavilion and is also visible in the Culture Lounge at the stand of the German Culture Route Partners through.
The possibility of appearing at the ITB Berlin is of great importance for the EHTTA, as it increases the visibility of the network for both partners and tourists. This is done, for example, by presenting all brochures and touristic offers, giving an interview at the ITB Medical Tourism Conference Day , displaying the EHTTA hashtag #thermaltravels on deck chairs and by a Power Point Presentation about all members and tourism packages shown in the Medical Pavilion. There will be interesting meetings with journalists as well as tour operators that are interested in the offers of the Historic Thermal Towns in Europe. In addition, the network can be expanded by gaining new partners at these meetings. As a result, the network continues to grow and remains successful. It is also important that the EHTTA generates more tourists in order to continue to raise awareness of thermalism and culture in Europe.